Soochie acknowledges the Ramaytush Ohlone people as the traditional custodians of the land where we work and reside. We pay our respects to their Elders and all Ramaytush Ohlone people past, present and future.
Soochie was born from a lifelong dream to create an unpretentious space where beautiful design and independent labels could shine.
Founded by a former stylist, Soochie feels more like your most stylish friend’s living room than a store. Here, we curate wardrobes the way you’d build an art collection, piece by piece, over time, tailored to your life, your needs, and your moments.
Soochie is deeply personal, thoughtful, and always a little playful.
We’d love for you to visit.